A cookie banner is the notice that informs visitors about the cookies you use and, where required, lets them accept or decline non-essential cookies. For a SaaS, getting it right matters: SaaS products typically process customer accounts and payments, so a clear privacy policy and terms of service are expected by users, payment providers, and enterprise buyers. This free cookie banner generator asks a few questions about your SaaS and assembles a tailored document you can copy or download in seconds.
Why your SaaS needs a cookie banner
Under the EU ePrivacy rules and the GDPR, you generally need consent before setting non-essential cookies, and a clear notice explaining them.
SaaS products typically process customer accounts and payments, so a clear privacy policy and terms of service are expected by users, payment providers, and enterprise buyers.
What a SaaS cookie banner should cover
A good cookie banner for a SaaS is specific to how your product works. At a minimum, address:
- Account data, billing data, and how long you retain it
- Sub-processors you rely on (hosting, email, analytics, payments)
- How customers can export or delete their data
- A plain-language description of the cookies you set
- The purpose of each cookie category
- How visitors can control or withdraw consent
- A link to your full privacy policy
How this generator works
PolicySmith builds your cookie banner entirely in your browser — nothing you type is sent to a server. Answer the questions above about analytics, payments, AI features, and the regions your users live in, and the document updates to match. Export it as HTML or Markdown, paste it into your SaaS, and link to it from your store listing or footer.
Frequently asked questions
Do I need to list sub-processors in my SaaS privacy policy?
If you serve EU users under the GDPR, listing sub-processors (the third parties that handle data on your behalf) is strongly recommended and often contractually required by enterprise customers.
When is a cookie banner legally required?
If you serve EU or UK visitors and set any non-essential cookies — analytics, advertising, or embedded media — you generally need a consent banner before those cookies load.
Do I need a banner for strictly necessary cookies?
Strictly necessary cookies do not require consent, but you should still disclose them. A short notice plus your privacy policy covers this.
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